Two men converse onstage; one wears a gray suit and the other is seen from behind.

Jim Roche

The founder & CEO of Rarity Real Estate, Jim is leading one of the top-ranked Keller Williams teams in the nation. A Philadelphia native and Penn State alumnus, Jim scaled his business from a top-producing solo practice into a national real estate powerhouse in less than five years. Beyond the closing table, Jim is a seasoned investor and entrepreneur. 

A recurring Philadelphia Magazine "Power Player," Jim is a featured speaker at Inman Connect and national Keller Williams events. His insights are frequently cited by The Philadelphia Inquirer, Philadelphia Business Journal, and Realtor.com.

Jim lives on the Main Line in Ardmore, PA, with his wife, Dana, and their two children.

 

72 Hours as a Real Estate CEO
Nonstop 3-day stretch of team meetings, business planning, & a speaking engagement with top producers in Ne...
Read More
Real estate CEO in three scenes: speaking with colleagues, seated for an interview, and riding in a vehicle.
what does a real estate ceo really do all day
Follow CEO Jim Roche along to see what really goes on during a normal day in the office.
what does a real estate ceo really do all day
How I Give My Agents Insider Knowledge
Jim breaks down the real market knowledge and insider intel he brings to his agents every week.
How I Motivate My Agents — Whiteboard Secrets

As Seen In

Philadelphia Magazine
Realtor.com
Philadelphia Style
Philadelphia YIMBY
Inman Connect
Philadelphia Business Journal

Experience the Rarity Standard

Whether you are looking for a luxury new construction townhome or a beautiful home on the Main Line, choose the city's top real estate team.

Start Your Search

Stop GUessing. Start Scaling

We are looking for high-performing agents and leaders who are ready to scale. Unlock your potential with leverage made simple. 

Join Our Team

The CEO Perspective

Three real estate leaders pose in a modern lounge beneath a luxury headline.

Philadelphia Luxury Real Estate Leaders – Modern Luxury Feature | Rarity Real Estate

  • 03/30/26

A recognition of leadership, intentional growth, and the team redefining luxury real estate in Philadelphia.

Read MORE
Agent testimonial graphic for Andrew Feeley, Pennsylvania Realtor, featuring Rarity Real Estate and Keller Williams Empower branding.

Why Leadership, Training, and Culture Matter: Andrew Feeley’s Experience at Rarity Real Estate

  • 02/5/26

After five years in real estate, Pennsylvania agent Andrew Feeley knows that success is not just about closing deals — it is ab...

Read MORE
Open-plan living and dining room with tan lounge chairs, a wood stove, and broad windows overlooking woods.

Selling Your Home in 2026: A Complete Checklist to Prepare Before You List

  • 02/4/26

A Realtor-Approved Step-by-Step Guide to Maximize Your Home’s Value, Avoid Costly Mistakes, and Sell Faster in 2026

Read MORE
Team meeting graphic: “Why Team Meetings Matter” and “how i set the tone for 2026.”

Scale Playbook: Why Real Growth Starts With Presence and Leadership in Real Estate

  • Jim Roche
  • 02/2/26

A Scale Playbook Perspective on Leadership, Growth, and Presence

Read MORE
Holiday Hustle: Day in the Life of a Real Estate CEO

A Day in the Life of a Real Estate CEO (Holiday Edition)

  • Jim Roche
  • 12/31/25

Leadership, Family & Team Culture

Read MORE
Modern kitchen with deep green cabinets, stainless steel appliances, and white counters.

The Hidden Costs Shaping Buyer Decisions in Today’s Real Estate Market

  • 12/18/25

Understanding the Expenses That Quietly Influence What Buyers Can Really Afford

Read MORE
Sorry, we couldn't find any results that match that search. Try another search.
Bearded man in a gray blazer seated onstage in front of a red CAMP 2024 backdrop.

Get in Touch with Jim

Leave your information below and we'll be in contact!

Thank You!

Thanks for connecting!

Check out my Team

Follow Me on Instagram

Contact Details

The Rarity Real Estate Team

Phone

(215) 420-2610

Email

[email protected]

Address

1100 N Delaware Ave Philadelphia PA 19125

Submit a Message

Message sent successfully!